Helping your business navigate to lasting success while fueling your passion for the journey.
Mark Wade
Southern Latitude Consulting
Entrepreneur, Consultant & Designer
You're an Expert in Your Field.
I'm an Expert in Business.
I'm Mark Wade, founder of Southern Latitude Consulting. For 25 years, I’ve helped masters of their craft bridge the gap between technical skill and strategic success.
My experience isn't just advisory—I've personally built, scaled, and exited my own companies. I offer the proven, real-world expertise to Australian and New Zealand companies I wish I'd had.
Whether you're looking to scale, solve a challenge, or plan your next move, the right strategy makes all the difference.
Contact me for a FREE 60-minute, no-obligation strategy session.
How can Southern Latitude help my business?
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Business Consulting
Don’t just survive, Thrive!
It’s hard to see the big picture when you’re boots on the ground. Get the competitive advantage using real world knowledge and strategies that work.
Business Analysis, Planning & Strategies, Sales & Staff Training, Budgeting, Manufacturing Refinement, Product Development, Procedures, Client Analysis & Shop Layout -
Digital Services
How do you get ahead when no one knows your business exists? Let your online presence be your extra sales team. Create a sales funnel that brings qualified customers and sales to you.
Websites, Online Stores / eCommerce, Site Optimization, SEO, Google Ads & Apps, Product Data Entry, AI & App Integration, Social Media & Video Content, Domains & Email Configuration
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Graphic Design
It’s not just about pretty pictures, it’s about controlling how the world sees your business and products. Design can be the difference between good and great, while helping build your companies reputation.
Logos & Branding, Product & Packaging Design, Building & Vehicle Signage, Custom Clipart & Characters, Print & General Design -
Case Studies & Resources
See my strategies in action. Explore real-world case studies from my own businesses and client projects to see how I deliver results.
This section also features a growing collection of my personal tools. Start by downloading free guides and templates to help you get started. Then, browse my all-time favorite business books that have shaped my strategic thinking. Finally, check out a curated list of online resources I use and recommend.